Honest Amish, an American company that specializes in high quality, organic beard products. Their brand messaging highlights their all-natural ingredients, plastic-free packaging, and expert craftsmanship.

TOV: Rustic, confident, old-timey, leaning into cowboy and gold-rush aesthetic

Write value-driven copy for the shopping webpage for Honest Amish's Beard Oil that builds on brand voice and image

Mock-up made in Canva using a screenshot of the Honest Amish website.

This ain’t no city boy’s beard oil. This is good, old-fashioned craftsmanship.

Our beard oils can turn even the most rough-and-tumble whiskers into a healthy beard you can show off to the boys down at the saloon. How? It ain’t no secret — just take a gander at our ingredients list. We use only premium oils and leave ‘em just how Mother Earth made ‘em. The result’s a tonic that’ll make your beard longer, stronger, and (for the ladies) softer. Chock full o’ the good stuff, our beard oils nourish from tip to the root. You won’t see no “beardruff” ‘round these parts.

So take your time perusin’ our selection of oils. You ain’t gonna find quality like this anywhere else. ‘Cause for us, bearding ain’t a trend. It’s a way o’ life.